Advertise New Products and Special Offers Every so often, inform your members about new products or special deals that will only be made available mailing list to mailing list members. Your members are almost sure to appreciate the idea of being offered something that isn't available to other customers. Before you launch new products on your web mailing list site for general consumption, inform your mailing list members first. Give them the opportunity to snag the items earlier and at a lower price than other consumers will pay. You can also try getting your list members to send you testimonials of the product which you can then use in your website once the product has been launched. These testimonials will encourage more customers to buy the product. No matter what mailing list town you are from there will be a need for business to buy your services. Whether it be for the pizza shop to have new customers to mail coupons to or doctor, dentist, lawyer offices. This allows them to invite new clientele to their offices. These mailing lists that you would compile would be of local residents and you could also extend the radius within per say a fifty miles. The best way would be to make your mailing lists mailing list alphabetically, Some of your business will want specific lists. maybe some want woman aged 18 to 45, I'm just using this as an example. You will need to meet with your customers and show them what you have to offer them.